Joseph Mireault, based in Vancouver, British Columbia, Canada, is somewhat of a serial entrepreneur, who most recently shared his experiences and journey of over 16 years in the Optical industry.
His entrepreneurial expertise extends well beyond the Optical industry. With a career spanning over 4 decades, he has experienced high-level sales training, corporate leadership, small business consulting, professional hockey, and restaurant franchise marketing. He also founded an international sports organization and has worked across 12 countries on three continents, gaining a truly global perspective.
In April 2024, Joseph launched the Revenue RX - Optical Retail Wins podcast, a platform focused on the commercial aspect of the Optical industry. Through this endeavour, he shares actionable insights, practical solutions, and strategies to help Eye Care Professionals (ECPs) overcome the challenges of running an Optical Retail Store. As an entrepreneur, his expertise comes from his firsthand knowledge of the challengers and traps of growing and running a small business.
Joseph is the author of ; An Entrepreneur’s Eye Care Odyssey—“The Path to Optical Retail Success,” a book that chronicles his journey and lessons learned owning an optical store. As a Certified FocalPoint Business Coach with a hands-on approach, he is passionate about guiding ECPs in achieving their business goals.
A graduate of Concordia College in Moorhead, Minnesota, Joseph balances his professional achievements with personal passions. He enjoys playing golf, maintaining a healthy lifestyle, and speaking conversational Italian. As a devoted father of two boys and a dog lover, Joseph brings warmth and dedication to every aspect of his life