" WHAT GOT YOU HERE TODAY WILL NOT GET YOU TO WHERE YOU WANT TO GO TOMORROW "
Revenue RX, Optical Retail Wins

Revenue RX, Optical Retail Wins

REVENUE RX is a winning prescription for optical store / optometrist owners, where the focus is on making more money!” We uncover new ideas and useful insights as we explore OPTICAL STORE WINS!

The podcast is for eye care professionals (ECP) who want to grow and build their business but don’t know ...

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Recent Episodes

THE OPPORTUNITY - An Independent Contracted Optician
46
Dec. 22, 2025

THE OPPORTUNITY - An Independent Contracted Optician

In today's episode, I have the pleasure of introducing Mr. Elliott Spiro, who is an Independent Entrepreneurial Optician Contractor. Elliot is a bilingual optician specializing in replacement and temporary assignments. He has made a business focusing on replacement and locum work, helping clinics ensure smooth operations while offering quality service to patients. With over 20 years of business experience combined with hands-on optical expertise, Elliot will share with us his path to working as
Indiana Optometry - INOA
45
Dec. 8, 2025

Indiana Optometry - INOA

Today, we’re shining a light on one of the most essential — and sometimes under appreciated — part of business success: The Optician. Joining me is Jess Merrick the Pres. Of the Indiana Opticians Association, and Windy Walker the secretary and Treasure….The INOA is an organization dedicated to supporting opticians through education, advocacy, and professional development. (00:00) Introduction (04:18) INOA overview (08:29) The roll of the Optician (14:00) The extended value of the Optician
Mobile Opticians - Take the L.E.A.P. with Helen Whitaker
44
Nov. 24, 2025

Mobile Opticians - Take the L.E.A.P. with Helen Whitaker

In this episode we will discover what it means to be a Mobile Optician and what is involved in pursuing this entrepreneurial passion. Helen Whitaker is a Licensed mobile optician, Contact Lens Fitter and Refracting and Dispensing Optician based in British Columbia, Canada. She is the founder and operator of Secure Vision, an award-winning mobile optical business providing affordable eyewear accessible to all—regardless of age, mobility, or financial status. In addition Helen has created the Secu
Dean Thompson - PART #2.  AOA Chair (State of Affairs - Optical Profession)
43
Nov. 10, 2025

Dean Thompson - PART #2. AOA Chair (State of Affairs - Optical Profession)

Thank you for listing to revenue RX optical Retail Wins and we are back with Mr. Dean Thompson and part 2 of a conversation on subjects regarding challenges and influences affecting the optical business. As you will continue to hear, Dean is one for promoting the optical industry at every opportunity and is very well suited to lead the Association of Opticians of Alberta. Today we continue with more insights with Dean Thompson, and we begin with one of the most pressing concerns in the industry,
Dean Thompson - PART #1  AOA Chair (State of Affairs - Optical Profession)
42
Oct. 27, 2025

Dean Thompson - PART #1 AOA Chair (State of Affairs - Optical Profession)

This is the first of a 2 part series with guest Mr. Dean Thompson. As chair of the Council for the Alberta Association of Opticians, he is responsible for creating a new board of directors overseeing all aspects of creating a not-for-profit organization. The AOA's mission is to Advance the profession of optician-ry in Alberta and across Canada. With more than 40 years in the optical business, Dean is keen to explore the future direction for eye care Professionals. His perspective as a lifetime o
Dr. Ben Thayil - Part 2. ( OD & Entrepreneur: Two Perspectives, One Objective )
41
Oct. 13, 2025

Dr. Ben Thayil - Part 2. ( OD & Entrepreneur: Two Perspectives, One Objective )

LeadOD Empowers doctors to integrate leadership, sales, and culture building with patient care. It's a process of, or a transition, in seeing yourself differently and moving from employee technician to visionary owner. Today we continue with more insights with Dr. Thayil and we start with change. Change brings with it many challenges one of which is friction………! (00:00). Introduction (01:31). Change - Allows us to be in a better state than before (04:57. Tech and AI allow for more custome

Recent Blog Posts

THE ANSWER: Riddle or Reality?
Aug. 26, 2024

THE ANSWER: Riddle or Reality?

                                            In Search of THE ANSWER -  Riddle or Reality? I am not going to tell you I…
THE WAY TO WEALTH !
Aug. 5, 2024

THE WAY TO WEALTH !

Here is a suggestion that is consistent with the "Keep It Simple" approach in doing Business. Let's call it the "Way to Wealth Formula!"The way to wealth formula is about where the owner is able to increase their leads, sales, revenue, an…
PATIENT - CUSTOMER Transition
Aug. 1, 2024

PATIENT - CUSTOMER Transition

      PATIENT > CUSTOMER Transition I was out riding my bike this morning and it came to me that I wanted to further clarify exactly what takes place when a Patient transitions into a Customer, in the Optical Business. The …

Reviews

"None"

None | April 16, 2024

A must listen for any business owner!

"This a podcast is filled with so many gold nuggets. Joe is the real deal. No fluf. He’s bringing real world experience to help you escape the trap of becoming an employee in your own business. As a b…"

Calvin K | April 17, 2024

Eyecare Marketing / Making Money

"Before I retired from the eye care business, I enjoyed meeting Joseph, and enjoyed the business we conducted together. What always impressed me about Joseph, was the fact that he had no idea what h…"

Goxyfly | April 16, 2024

An Entrepreneurs Perspective

"An entrepreneurs perspective, this is refreshing. Most of the content that we read or hear about deal with the Optometric aspects of the business.I know I have to free up some time if I’m going t…"

JR | April 24, 2024

Well Done Joe!

"I've had the pleasure of working with Joe on many occasions over the years. He has the rare combination of combining analytical, creative and execution excellence. His practical ideas, guerrilla ma…"

Grant Larsen | Sept. 25, 2024