" WHAT GOT YOU HERE TODAY WILL NOT GET YOU TO WHERE YOU WANT TO GO TOMORROW "
Revenue RX, Optical Retail Wins

Revenue RX, Optical Retail Wins

REVENUE RX is a winning prescription for optical store / optometrist owners, where the focus is on making more money!” We uncover new ideas and useful insights as we explore OPTICAL STORE WINS!

The podcast is for eye care professionals (ECP) who want to grow and build their business but don’t know ...

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Recent Episodes

Jan. 6, 2025

EXIT STRATEGY: Who? What? Where? When? Why?

Today, we're diving into a topic that’s incredibly important for small business owners: "Creating an exit strategy." If you’ve ever thought about moving on from your business, whether it’s for retirement, a new venture, or ju...

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Dec. 23, 2024

Great Sales People: BORN or MADE ?

In this episode, we're diving into one of the biggest debates in the sales world: Are great salespeople born, or are they made? And depending on what we discover will determine just how and who you're going to hire !! …

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Dec. 9, 2024

LEADERSHIP: Your Success Depends on it.

"Today, we’re talking about what it takes to be a successful leader as a small business owner. Whether you're just starting or running your business for years, effective leadership is the key to growth. In this episode I am g...

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Nov. 25, 2024

OLD SCHOOL: Back to the Future!

In today’s episode, we’re going old school! Thats right. We’re looking at how old school practices can be brought back to life in a modern business world. Why these practices are still relevant, how they can be adapted for to...

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Nov. 11, 2024

Start Finishing what you Start!

T his episode is predicted on the fact that change is inevitable. The host illustrates that if you're going to make some changes it will certainly involve creating a project that will have a beginning and an end. The hurdle …

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Oct. 28, 2024

The Reluctant Entrepreneur.

In this episode we are going to take a look at some key reasons why an Eye Care Professional might face challenges when transitioning into entrepreneurship. By addressing these challenges with a well-rounded approach that com...

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Recent Blog Posts

THE ANSWER: Riddle or Reality?

                                              In Search of THE ANSWER -  Riddle or Reality?  I am not going to tell you I…

THE WAY TO WEALTH !

Here is a suggestion that is consistent with the "Keep It Simple" approach in doing Business.  Let's call it the "Way to Wealth Formula!" The way to wealth formula is about where the owner is able to increase their leads, sales, revenue, an…

PATIENT - CUSTOMER Transition

      PATIENT > CUSTOMER Transition  I was out riding my bike this morning and it came to me that I wanted to further clarify exactly what takes place when a Patient transitions into a Customer, in the Optical Business. The …